Three Crowns Mixtape: April 30, 2021
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Can you believe tomorrow is May Day? Time sure flies when you’re having fun!
We’re having a blast getting ready for our summer school series for marketers, dropping next Friday. Make sure to keep your eyes on our blog and YouTube channel so you don’t miss out.
In the meantime, we’ve found some interesting articles and cranked up the volume to some classic songs.
Enjoy!
Must-Read Financial Industry & Marketing Articles
Phones are First
If you haven’t heard, people like using their phones for just about everything but calling other people. The majority of web traffic now happens on mobile and Google is adjusting how it ranks sites accordingly. This article gets into the weeds, but it’s worth a read if you want to learn more about the details of what matters for mobile websites and why yours needs to render fast.
Cute Without the E (Cut from the Brand)
Yes, that subhead is a joke about early 2000s emo music. If you got it, we’re probably best friends. Now, onto the actual news. Aberdeen rebranded itself into a “modern” brand by…dropping the e’s from its name? Uh, ok. We love helping people set up their brands, and this is a move we don’t get. Sounds like the result of some consultants who couldn’t get traction with differing viewpoints from a dozen different executives, and this strange decision was the weird compromise.
Here’s what we’ve been listening to this week.
Zach McDonald, President & CMO
“I’ve had this one stuck in my head lately. Love this guy’s voice.”
Johnny Sandquist, Founder & CEO
“This song has everything I’m into: Classic movies? Check. Lo-fi beats? Check. Claire de lune? Check.”
Delaney Rannells, Digital Marketing Specialist
“I love everything about this song.”
Keep up with all of our picks of the week over time with the Three Crowns Mixtape on Spotify.
Click here to check it out and favorite it to add it to your collection.