Three Crowns in the Cyberspace: Johnny Sandquist Talks Content with Matt Halloran
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We’re not usually one to brag – but some accomplishments deserve a little ✨ moment ✨. Like when Three Crowns Founder and CEO Johnny Sandquist sat down with Top Advisor Marketing Podcast’s Matt Halloran last week to talk about content creation and distribution.
From creating content that builds connections to finding the right avenues for distribution, Matt and Johnny cover it all.
The Lowdown on Matt Halloran
If you’re in the finance industry, you’ve probably heard of Matt before – he’s the co-founder of ProudMouth and has hosted over 350 episodes of the Top Advisor Marketing Podcast. With over two decades of experience in finance and coaching, it’s safe to say that Matt knows how to talk the talk and walk the walk.
Whether he’s interviewing subject matter experts or writing a book, Matt always works hard to help advisors find their voice, build a brand, and “be their own loud.”
What’s the 411?
Grab your earbuds and get your bluetooth button ready, because this 30 minute podcast is one you don’t want to miss. Johnny explains how he went from Brit Lit major to business owner here at Three Crowns, and some of the major lessons he’s learned along the way.
One of the biggest takeaways? Your content needs to be authentic. Genuine. Real as real can be. That whole hands-off, “set it and forget” method might help you churn out content quickly, but authenticity is the driving force in building trust with your audience.
Whether you’re just starting out or looking for a marketing refresh, this episode of Top Advisor Marketing has got everything you need to make the most of your content.
Click here to take a listen to the full Top Advisor Marketing Podcast episode now.
Get in Touch
Ready to make your marketing stand out? Reach out directly to Johnny Sandquist to learn more about how Three Crowns can help take your marketing to the next level.