Three Crowns Mixtape: October 22, 2021
Johnny Sandquist
Founder & CEO, Three Crowns Copywriting & Marketing
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Happy Friday!
Before you kick off your shoes and start watching football this weekend, catch up on all the interesting news that happened over the past few days.
Must-Read Financial Industry & Marketing Articles
Futureproof Conference Announced
We love conferences. We love seeing people. We love live-tweeting panels. We love the closing night parties. But we also recognize that in-person events need a shakeup. And who better to give wealth management events the kick in the ass they need than the Ritholtz crew and John Swolfs, Matt Middleton, and Matt Hougan (the team behind a lot of your favorite conferences). Futureproof won’t just be a conference; it’s a SXSW-inspired festival. We can’t wait to be there next September.
Facebook Announces Its Fake Ad Numbers Are Going to Get Even Faker
Reading this article, I could just sense that the writer was a fellow ad nerd who had also run into the frustration of metrics not adding up one too many times. This article is just another reminder that digital advertising comes with a variety of sketchy byproducts depending on which platform you use. Does it mean you shouldn’t use digital ads? Not at all. Paid outreach is a key component of building your audience. But articles like this can help you know what to expect when you jump in.
Design Trends for 2022
Forecasting the future is a fool’s errand, but it does tend to get those sweet, sweet clicks. So when we see an article about design trends for 2022, we naturally want to see how someone else’s predictions stack up against the things we’re doing for clients. In this article, some of the design trends that we’re currently all about and like to see include bold backgrounds, serif fonts, social screencaps, memes, and more inclusive photography and imagery.
Here’s what we’ve been listening to this week.
Keep up with all of our picks of the week over time with the Three Crowns Mixtape on Spotify.
Click here to check it out and favorite it to add it to your collection.