How to Create an Offer Ladder

Most advisor websites have two speeds.  Either they offer you passive content that doesn’t ask for anything, or they want you to schedule a meeting (preferably, right now).  The vast majority of advisory firms, from newbies to firms with over $1 billion in assets, publish blogs and send emails and post on LinkedIn—and wrap it…

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Larry Sprung on Purpose-Driven Advice

At the 2026 Fearless Investing Summit, Torie Happe and grabbed Larry Sprung for a conversation that kept circling back to one idea: the advisors who are going to stay relevant in the age of AI are the ones whose clients actually feel something when they interact with the firm. Larry has built that kind of…

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Financial Advice Has a Psychology Problem

Dr. Joy Lere speaking at the Fearless Investing Summit, with the text “The Psychology of Money” displayed beside her.

At the 2026 Fearless Investing Summit, Torie Happe and I recorded a live episode of Money Chronicles with Joy Lere,  co-founder of Shaping Wealth and a licensed clinical psychologist. That combination alone says something about where this industry is headed (and it’s very positive). Wealth management talks constantly about optimization, scale, efficiency, and tools that…

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AI, Vibe Coding, and the Real Risk Facing Advisors

A photo of Dan Zitting, CEO of Nitrogen, next to text: "Vibe coding for advisors?"

At the 2026 Fearless Investing Summit, Torie Happe and I sat down with Dan Zitting, CEO of Nitrogen, for a live recording of Money Chronicles. The conversation went quickly to a question that is all-important right now: what does AI-enabled software actually mean for advisors on the ground? Can someone realistically pull up Claude on…

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Humans Are Living a Video Game Ending (We Just Don’t Know Which One)

AI in Wealth Management

There’s a comforting narrative dominating the discussion around AI in wealth management right now.  Have you seen people repeating these phrases at industry conferences and on LinkedIn? “AI won’t replace you.” “It’s just a tool.” “Robo-advisors didn’t kill us. AI is no different.” (Schwab’s CEO just said that!) For most people building software today—including your…

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Will AI Search Replace Google for Financial Advisors?

Comparison graphic highlighting Google for Financial Advisors versus AI search, illustrating how financial advisors can leverage Google tools for visibility, marketing, and client growth.

You’ve probably seen the headlines and hot takes like these: “AI is killing search.” “No one uses Google anymore.” “If you aren’t showing up in ChatGPT, you won’t win clients anymore.” I love a hot take as much as the next guy, but let’s put on the brakes a bit. The data doesn’t support this…

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